SEMGURU – A Web 2.0 Blog

Archive for July 2008

Video Search Engine Optimization Tips

Posted by: Lalit Wason on: July 30, 2008

Video optimization as part of your search engine optimization efforts can be a great way for you to expose your brand to users who may have otherwise not been familar with your brand, your product(s) or your service(s).
According to websiteoptimization.com, the growth of online video has been quite explosive.

Site
Unique Visitors (1000s)
(June 2007)
Year-over-year growth

1. YouTube
51,378
162%

2. [...]

Question To Prepare For An Online Marketing Interview

Posted by: Lalit Wason on: July 7, 2008

•    From an analytics perspective, what is different between a user from organic search results vs. a type-in user?
•    you distinguish the results of your search optimization work from a seasonal change in traffic patterns?
•    What is Phrase Based Indexing and Retrieval and what roles does it play?
•    What is Alexa ranking?
•    What is Latent [...]

Question To Prepare For An PPC Interview

Posted by: Lalit Wason on: July 7, 2008

•    What is PPC?
•    Are you experienced in managing PPC campaigns? To what extent and on what platforms
•    Does Yahoo offer PPC program?
•    What is the minimum bid amount (in US $) for a click under Google Adwords program?
•    What are the advantages of PPC?
•    What are the disadvantages of PPC?
•    Which is the most [...]

Question To Prepare For An SEO Interview

Posted by: Lalit Wason on: July 7, 2008

* · What is SEO?
* · What is Google PR as shown on Google toolbar?
* · What is key word density?
* · What is Web Analytics?
* · What is the numeric range of PR shown on Google Toolbar?
* · Is Frame based website recommended for SEO?
* · Where do you think the SEO industry is [...]


 

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